Comments on: How to make your Twitter Brand stand out! http://twitterwatchdog.com/2009/12/09/how-to-make-your-twitter-brand-stand-out/ "Watching out for you, one tweet at a time" Wed, 05 Oct 2011 22:04:32 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Mark Aaron Murnahan http://twitterwatchdog.com/2009/12/09/how-to-make-your-twitter-brand-stand-out/comment-page-1/#comment-1855 Mark Aaron Murnahan Tue, 22 Dec 2009 20:21:18 +0000 http://twitterwatchdog.com/?p=3504#comment-1855 I have tried to express this in many ways, to many people, and some still don't get it. I have considered changing my Twitter bio a few times, but then, I realized that coffee and cigarettes just belong there. I have tried to express this in many ways, to many people, and some still don’t get it. I have considered changing my Twitter bio a few times, but then, I realized that coffee and cigarettes just belong there.

]]> By: Marlene Cronkhite http://twitterwatchdog.com/2009/12/09/how-to-make-your-twitter-brand-stand-out/comment-page-1/#comment-1841 Marlene Cronkhite Sun, 20 Dec 2009 15:51:50 +0000 http://twitterwatchdog.com/?p=3504#comment-1841 I enjoyed your article. There is so much to learn about social marketing. Can't thank you enough for your help. Marlene I enjoyed your article. There is so much to learn about social marketing. Can’t thank you enough for your help. Marlene

]]> By: Nile Flores http://twitterwatchdog.com/2009/12/09/how-to-make-your-twitter-brand-stand-out/comment-page-1/#comment-1831 Nile Flores Fri, 18 Dec 2009 03:59:05 +0000 http://twitterwatchdog.com/?p=3504#comment-1831 Carlyle, Illinois is only 17 miles from my home in Centralia, Illinois. Will have to connect with her on this if she has further questions as both our cities are small. The fact is, honesty is the best. I tell people I am from Centralia, Illinois. I do not lop myself in the Chicago crowd and I do not lop in with the St. Louis crowd. A lot of people do it because they are like "Carlyle, Centralia, even Mount Vernon, Illinois... where is that?" Well, I say "About an hour east of St. Louis." lol.... As for logo and images. I use a vector image of myself... however, my pics are easily available in several places online, even ones with my son in them. If you do re-brand yourself... do warn your followers, site visitors, and customers about the change ahead of time, and do it several times (not in a row), but spaced out enough that the majority of your followers are reached. Even revamping your website is a type of rebranding and you should inform your clients and others who have been visiting, but not yet a client. This is so they are not surprised or overwhelmed by changes that they are trying to figure out how to navigate the newly designed website. At least this has been something I have come to know from doing re-brands, and it has made transitioning to new logos and designs far more pleasant. Carlyle, Illinois is only 17 miles from my home in Centralia, Illinois. Will have to connect with her on this if she has further questions as both our cities are small.

The fact is, honesty is the best. I tell people I am from Centralia, Illinois. I do not lop myself in the Chicago crowd and I do not lop in with the St. Louis crowd. A lot of people do it because they are like “Carlyle, Centralia, even Mount Vernon, Illinois… where is that?”

Well, I say “About an hour east of St. Louis.”
lol….

As for logo and images. I use a vector image of myself… however, my pics are easily available in several places online, even ones with my son in them.

If you do re-brand yourself… do warn your followers, site visitors, and customers about the change ahead of time, and do it several times (not in a row), but spaced out enough that the majority of your followers are reached. Even revamping your website is a type of rebranding and you should inform your clients and others who have been visiting, but not yet a client. This is so they are not surprised or overwhelmed by changes that they are trying to figure out how to navigate the newly designed website. At least this has been something I have come to know from doing re-brands, and it has made transitioning to new logos and designs far more pleasant.

]]> By: Lois Geller http://twitterwatchdog.com/2009/12/09/how-to-make-your-twitter-brand-stand-out/comment-page-1/#comment-1830 Lois Geller Fri, 18 Dec 2009 03:31:57 +0000 http://twitterwatchdog.com/?p=3504#comment-1830 Well, what great comments. I have some requests...Peter, what is your twitter name? I want to see you and your horse. Karl Steinmann...thank you for your nice comments. I'd like to follow you, if you give me your twitter title too. Yes, Greg don't look at your competitors. Think about what great about you...and send me your twitter name. Bryan, Carlton, Jeff Rhonda, Rose, Dottson...thanks for your good words. You make me feel great, and please follow me @loisgeller I'll follow back...and that includes your horse, Peter. Well, what great comments. I have some requests…Peter, what is your twitter name? I want to see you and your horse. Karl Steinmann…thank you for your nice comments. I’d like to follow you, if you give me your twitter title too.
Yes, Greg don’t look at your competitors. Think about what great about you…and send me your twitter name. Bryan, Carlton, Jeff Rhonda, Rose, Dottson…thanks for your good words. You make me feel great, and please follow me @loisgeller
I’ll follow back…and that includes your horse, Peter.

]]> By: Karl Steinmann http://twitterwatchdog.com/2009/12/09/how-to-make-your-twitter-brand-stand-out/comment-page-1/#comment-1811 Karl Steinmann Wed, 16 Dec 2009 13:56:04 +0000 http://twitterwatchdog.com/?p=3504#comment-1811 Another great article! I was in the advertising/marketing biz for a long time myself, and I can second your experience. Ultimately, it's about building a brand your clients relate to and are comfortable with. In blind tests, it was learned that smokers could rarely differentiate between brands. Yet, most of them were devout smokers of a particular brand. You couldn't get a Marlboro smoker to willingly take a puff off of Lucky Strike, and vice versa, yet objectively there was little difference between them (other than, again, the cosmetic and image things, which is what *makes* the brand). If you're building a brand of you, it's CRITICAL that you pick an image you like and stick with it, whether it be a logo or a pic. Coca-Cola only meets with disaster every time they futz around with their logo, their flagship product and their image. This should tell you something! You should also consider getting a custom piece of art done for your Twitter page that features you and what you do! Basic marketing 101 (which of course ISN'T basic, if you don't have the background). If you're just having fun on Twitter with no marketing aspirations whatsoever, then "change away" I say. ;) Another great article! I was in the advertising/marketing biz for a long time myself, and I can second your experience. Ultimately, it’s about building a brand your clients relate to and are comfortable with.

In blind tests, it was learned that smokers could rarely differentiate between brands. Yet, most of them were devout smokers of a particular brand. You couldn’t get a Marlboro smoker to willingly take a puff off of Lucky Strike, and vice versa, yet objectively there was little difference between them (other than, again, the cosmetic and image things, which is what *makes* the brand).

If you’re building a brand of you, it’s CRITICAL that you pick an image you like and stick with it, whether it be a logo or a pic. Coca-Cola only meets with disaster every time they futz around with their logo, their flagship product and their image. This should tell you something! You should also consider getting a custom piece of art done for your Twitter page that features you and what you do!

Basic marketing 101 (which of course ISN’T basic, if you don’t have the background).

If you’re just having fun on Twitter with no marketing aspirations whatsoever, then “change away” I say. ;)

]]> By: Peter http://twitterwatchdog.com/2009/12/09/how-to-make-your-twitter-brand-stand-out/comment-page-1/#comment-1792 Peter Sun, 13 Dec 2009 17:29:56 +0000 http://twitterwatchdog.com/?p=3504#comment-1792 Thank you for the advice Lois, I have stuck with my original twitter photo, I included my horse, he gets more facourable comment than I do! I know it breaks one of the fundamental rules, but it a) sets me apart from all the "face only" photos, b) identifies me as a horse lover - a huge market segment of good and interesting people and c) I use the same photo on most of my social media sites so I am building continuity. I also mention that I came from Zimbabwe in my profile. Appreciate you sharing your ideas. Thank you for the advice Lois, I have stuck with my original twitter photo, I included my horse, he gets more facourable comment than I do! I know it breaks one of the fundamental rules, but it a) sets me apart from all the “face only” photos, b) identifies me as a horse lover – a huge market segment of good and interesting people and c) I use the same photo on most of my social media sites so I am building continuity. I also mention that I came from Zimbabwe in my profile. Appreciate you sharing your ideas.

]]> By: Skeeter http://twitterwatchdog.com/2009/12/09/how-to-make-your-twitter-brand-stand-out/comment-page-1/#comment-1778 Skeeter Fri, 11 Dec 2009 15:29:00 +0000 http://twitterwatchdog.com/?p=3504#comment-1778 Hi Robbwindow, Thanks for the plug but you should also send @LoisGeller a plug for the article if you haven't already. She is a great writer and a true go-giver is all she does. Thanks for the comment, Skeeter Hi Robbwindow,
Thanks for the plug but you should also send @LoisGeller a plug for the article if you haven’t already. She is a great writer and a true go-giver is all she does.

Thanks for the comment,
Skeeter

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